Yelp! Reviews

Client Personas: Your Marketing SuperPower

Client Personas: Your Marketing SuperPower Marketing to your ideal client is essential to any business strategy, and understanding who that ideal client is can be an extensive process. However, it all starts with creating a clear, specific client persona. A client persona is a fictional character that represents your target customer. It’s an essential tool …

Client Personas: Your Marketing SuperPower Read More »

Reputation Management: The Importance of Yelp! Reviews

Reputation Management: The Importance of Yelp! Reviews Most of our clients work hard to get positive Google reviews. It’s a good strategy, as Google reviews appear prominently in search engine results and can significantly influence a customer’s decision to do business with you. The Google ecosystem is woven into our everyday lives, with 4.3 billion …

Reputation Management: The Importance of Yelp! Reviews Read More »